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listening to music statistics

The dynamics, rhythm, pitch, and sonic qualities are several elements of music. While physical album sales were down overall, there were some bright spots as well as areas of opportunity. Participants completed three memory tasks while listening to four types of music: But in an age when many of us spend our time staring at a computer screen, music has also become a mode of escape from outside distractions or dull tasks. Music can be considered a form of multitasking, in which the listener is switching back and forth between a task and the music, as opposed to the music simply playing a background role. At 87 percent, listening to music was the most popular side activity for those who balanced studying with another activity. The Steady Reach of Radio: Winning Consumer Attention, The Nielsen Total Audience Report: September 2019. By clicking on Subscribe, I agree to the Privacy Policy and Terms of Use. Pop is the World’s Favorite Musical Genre Given the more-than-two-year trend of rising sales, vinyl now accounts for 6% of physical album sales. The goal of the study was to look at how the brain sorts out events, but the research also revealed that musical techniques used by composers 200 years ago help the brain organize incoming information. A new Pew Research report states that one in five Americans now listen to audiobooks. – 2018 YouTube EDM track releases have seen 3.3 billion views 49% of EDM listeners are female. Facts about Listening to Music talk about an activity that people like to do during their spare time. Music can meaningfully reduce the perceived intensity of pain, especially in geriatric care, … What the statistics say about audiobooks. In any given week across America, 67% of music fans tap into the growing pipeline of streaming music to get their feet moving or just tune out the rest of the world. It turns out I'm not alone. And when it comes to how we’re listening, the story is largely a digital one. Firstly, physical album sales (CDs, cassettes and LPs) were down across most, but not all channels. Data on the amount of time spent listening to music in the United States in 2019 revealed that consumers spent an average of 26.9 hours per week … Teresa Lesiuk, an assistant professor in the music therapy program at the University of Miami, does research on the effect of music listening on work performance. Live music. The insights in this article were derived from two sources: https://www.nielsen.com/us/en/insights/article/2015/everyone-listens-to-music-but-how-we-listen-is-changing/. It’s not just about the youngsters. Despite the fragmented landscape, there’s no doubt that music remains a vital part of Americans’ entertainment diet. We use music to set the tone of our environment and our mood, whether we're unwinding after work or throwing a party. The average music listener uses 3.4 devices to engage with music each week, listening to a little more than 5 hours of music per day (35.7 hours per week). A recently published article in "Psychomusicology: Music, Mind, and Brain" by Tram Nguyen, a Scientist on the Cambridge Brain Sciences team, examined the effects of background music on memory by using music to alter the listener's mood (happy or sad) and arousal states (positive or negative). This equates to about 2.6 hours – or the equivalent of listening to 52 three-minute songs – daily. Several studies have shown that popular music interferes with reading comprehension and information processing. But despite the ramp up in events and festivals, albums and songs themselves remain the heart of any true discussion about music. This statistic shows the results of a survey on how frequently respondents listened to music in the United Kingdom (UK) in 2018. Copyright © 2020 The Nielsen Company (US), LLC. Today, music is a part of people’s life. The insights in this report will help you understand ways to continue building trust with the Hispanic community during these uncertain times and through the journey to recovery. Consumers will continue exploring digital channels, but vinyl, which now accounts for 6% of the physical album sales in the U.S., is poised to continue growing as long as labels and artists create unique offerings they find desirable. Drawbacks of Listening to Music while Studying And still, despite these benefits, studies have shown that music is often times more distracting than it is helpful. On average, U.S. consumers report spending $109 each year on music. That hasn’t happened since 2005. 49% say that they use headphones to watch a TV show or movie, while 36% say that headphones can be used to listen to the radio. But, a study shows that music is beneficial when studying. Not only did the number of streams in 2014 surge past the number a year earlier, but the pace of weekly streams hit new heights. So if you're listening to music while working, see if it suits the five criteria above and adjust until you find what works best. But there are some types of music that worsen productivity. Similarly, listening to music with lyrics is almost as distracting. In fact, 75% of Americans say they actively choose to listen to music, which is more than they claim to actively choose to watch TV (73%). CDs and cassettes declined, while vinyl reported its ninth consecutive year of sales growth. Music Genre In 2010, about 41% of people on the internet in the United States were listening to a radio station online. Respondents typically spend 18 hours per week listening to music – up from 17.8 hours in 2018. Of those, 3.9 billion were on-demand audio and video streams (1.845 billion audio, 2.05 billion video). Once again, this depends on the type of music and the listener's habits. When considering headphone use, music is still the top priority. According to Nielsen’s Music 360 2014 study, 93% of the U.S. population listens to music, spending more than 25 hours each week jamming out to their favorite tunes. ... Find out how the UK music industry has embraced the digital revolution. But can it make you more productive? This edition of the Nielsen Total Audience Report provides the latest in media consumption trends. This is a point that the IFPI stresses in the report. In fact, 75% of Americans say they actively choose to listen to music, which is more than they claim to actively choose to watch TV (73%). Global Nielsen news and insights delivered directly to your inbox. Additional samples of teenagers and Hispanics were collected to improve our analysis of those populations. For example, rock remains the dominant genre for album sales, while pop stands out on a track-by-track basis. It’s true that … Data was weighted to the U.S. census population based on age, gender, race, education and household size. 87% of people say that they use headphones for listening to music. The survey was only presented in English, so our Hispanic sample represents English-speaking Hispanics of various acculturation levels. With 9.2 million units sold in 2014, vinyl sales roared past the 6.1 million units sold in 2013 by nearly 52%. Surveys were conducted online using a third-party panel. (EDM) Electronic Dance Music Statistics 2017-2018 & 2019 Updated 07/06/2019 EDM club nights generated $965 million in 2018 ~160,000,000 EDM festival tickets were sold annually. The researchers caught glimpses of the brain in action using functional magnetic resonance imaging, or fMRI, which gives a dynamic image showing which parts of the brain are working during a given activity. Playing music regularly will physically alter your brain structure. I tried to listen to music while studying and could not focus on the task at hand. So as with achieving success in any market, winning in 2015 and beyond will hinge on having clear insight into what consumers are looking for and finding ways to deliver. Making music can reduce burnout and improve mood among nursing students. According to Nielsen’s Music 360 2014 study, 93% of the U.S. population listens to music, spending more than 25 hours each week jamming out to their favorite tunes. Are you making the most of what you listen to while you're at work. Podcast listeners listen to an average of 7 different shows per week, up from 5 in 2017; 80% listen to all or most of each episode, down from 86% in 2017; Podcast listening on a computer went up from 29% to 31% (smartphone listening went from 71% to 69% respectively) 19% of listeners increase the speed (listen faster) Aside from format, however, no discussion about the music industry in 2014 would be complete without recognizing the effect of two individual releases, each of which sold more than 3.5 million units. Music consumption has changed, but consumers’ appetite for music is as strong as ever. Among 16 – 24-year-olds, this rises to 63%. While 2014 was a monumental year for music streaming, it highlighted how the music landscape is fragmenting, just like the entire media arena is. The researchers manipulated the dopaminergic transmission of 27 participants while they were listening to music. For example, the week ending Nov. 9, 2014, marked the first time that total streams for one week surpassed 4 billion. Addressing U.S. music consumers themselves, around 51 percent of U.S. adults report that they listen to music every single day, with another 20 percent listening 2 to 3 times per week. The difference from times past, however, is that the way we individually tune is as unique as the ear buds or headphones we sport while listening. Those respondents are not weighted into our 2,581 general population sample and are only used when investigating Teens or Hispanics alone. Brain plas­tic­ity refers to the brain’s … When I work, I find it very hard to concentrate if people are talking. In fact, Mozart sold the most CDs in 2016, beating out Adele, Drake, and Beyoncé, even though all of those artists had… Various music genres that people like to listen are rapping, hip … At 11 hours and 45 minutes, U.S. adults are spending nearly half their day connected to media. It can help you relax, make you well up in tears, or feel alive. So how useful is music when it comes to focusing on your work? The finding was reported by Rauscher, Shaw, and Ky (1) in an experiment where they had students listen to Mozart’s piano sonata, to a relaxation music, or to nothing (silence condition) before performing a spatial reasoning task (a subtest from the Stanford-Binet intelligence scale). Dr. Haake does research on music listening at work, and she identified five factors that could determine whether music is distracting or helpful: While it's not a one-size-fits-all scenario, there are certain types of music that are better to listen to as you type away on your computer. Americans streamed 164 billion on-demand tracks across audio and video platforms in 2014, up from 106 billion in 2013. Music has a way of permeating through empty corners and filling up environments with substance. Combined, Taylor Swift’s 1989 and the Frozen soundtrack accounted for almost half of the year’s top 10 album sales. Ease pain. Innes coauthored a 2016 study that found music-listening could boost mood and well-being and improve stress-related measures in older adults suffering from … The Nielsen Music 360 2014 U.S. Study: Data for this study was collected in August and September of 2014 among 2,581 representative consumers ages 13+. Music Statistics from Around the World Listening in the Car is the Top Activity with 70% of Respondents Reporting They Do 70% report listening in the car, 64% report listening while relaxing at home, and 51% report listening while cooking or cleaning around the house. Notably, physical sales increased by more than 5% through non-traditional avenues like the Internet and direct-to-consumer channels. Most people (54%) identify as ‘loving’ or being ‘fanatical’ about music. While reading print books or ebooks is still more popular, audiobooks are the only format to have increased in popularity over the past year. Listening to music can relieve depression and increase self-esteem ratings in elderly people. Among adults 18+, radio reaches 92% of U.S. adults every week. Music listening is up. In 2016, Americans listened to an average of 26.6 hours of music per week, while the year prior, it was just 23.5 hours. Music consumption has changed, but consumers’ appetite for music is as strong as ever. Overall, 2014 was a bifurcated year for physical music sales. Those higher figures are for music listeners, rather than the population at-large, which averages 32.1 hours per week. Nielsen music sales data collected Dec. 30, 2013 – Dec. 28, 2014. So the takeaway here is that two releases had a big impact on keeping the annual dip in overall in music sales from being much bigger. Media01-22-2015. In comparison, in 2014, it is expected that over 63% of people on the internet will listen to streaming music, or about 1 out of every 2 Americans. The global economic value of the EDM Industry is currently estimated at $7.9 […] According to Dr. Lesiuk's research, those who listened to music completed their tasks more quickly and had better ideas overall than those who didn't. Teresa Lesiuk, an assistant professor in the music therapy program at the University of Miami, does research on the effect of music listening on work performance. The College Entrance Examination Board found that students involved in public school music programs scored 107 points higher on the SAT's than students with no participation. Based on these studies then, music can have a positive effect in your work, but its effect on productivity depends on the situation and type of music. So aside from albums, what other types of music options are consumers spending their money on? The researchers found that participants’ performance on the spatial reasoning task improved after they … But it’s not simply a matter of physical and digital. - Profiles of SAT and Achievement Test Takers, The College Board, compiled by the Music Educators National Conference (2002) U.S. Department of Education data on more than 25,000 secondary school students found that students who report consistent high levels of involvement in instrumental music over the middle and hi… Surprisingly, live events are gaining momentum, as they now account for more than half of total music activity spending each year. Listening to music, on the other hand, may be just the kind of mild diversion that relaxes the brain’s focus while still allowing it to do its fruitful new-idea incubating, he says. Whether in the car (25%), at work (15%) or while doing chores (15%), we spend big chunks of our time listening to music. The original electronic media, radio continues to reach more Americans than any other platform measured by Nielsen. Key statistics about the size, growth and profile of the UK music industry. All Rights Reserved. That didn’t offset the overall decline, but it does indicate that some channels are more viable than others. Need data on the UK's live music … Of 27 participants while they were listening to music can relieve depression and increase ratings! With substance of U.S. adults every week those respondents are not weighted into our general... Money on and insights delivered directly to your inbox reported its ninth consecutive year of sales growth age,,... In events and festivals, albums and songs themselves remain the heart of any true discussion about music as.. 54 % ) identify as ‘ loving ’ or being ‘ fanatical ’ about music tracks... Edition of the year ’ s 1989 and the Frozen soundtrack accounted for almost half total. 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